Project profile

Cbazaar: Custom Fashion eCommerce Development

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01 / The client

About Cbazaar and the project

Cbazaar is an online store for Indian fashion and ethnic wear. Ackrolix's portfolio describes it as an online fashion and ethnic clothing shop for women, men and kids.

The live site covers sarees, lehengas, salwar kameez, Indo-western sets, jewelry, menswear and kidswear, with a strong focus on weddings and festive occasions. Text on the homepage traces the brand back to 1998, when it was originally called Chennai Bazaar, and highlights made-to-measure clothing as part of its offer.

Ackrolix's portfolio lists Cbazaar as a custom eCommerce development project rather than a store on a hosted platform.

A fashion catalog of this size has to support many ways of shopping at once: by garment type, by occasion, by wedding event, by budget and by size. A custom build gives the business full control over how those paths are structured and how products are merchandised across them. The sections below look at how the live store puts that structure in front of shoppers.

  • Custom-developed online store for Indian ethnic wear
  • Catalog for women, men and kids
  • Occasion-led navigation alongside garment categories
Industry
E-commerce & On-Demand
Services / expertise
Custom eCommerce development · Indian fashion and ethnic wear · Custom Development
Client
Cbazaar
Industry
Indian fashion and ethnic wear
Service
Custom eCommerce development
Platform
Custom development
Client website
Visit Cbazaar ↗

02 / The project

A header built for a large catalog

The top bar summarizes the store's main promises: a free-shipping threshold, the size of the design range and made-to-measure tailoring. Below it, the header combines the Cbazaar logo, a wide search field, a currency selector, sign-in, a shortlist and the cart.

The main menu runs across the full width: Wedding, Diwali, Plus-Size, Rair, Lehenga, Salwar Kameez, Saree, Indowestern Sets, Jewellery, Men and Kids. It mixes occasion-based entries with garment types, so a visitor shopping for a festival and a visitor looking for a specific garment both have a direct starting point.

The hero is a festive carousel. The slide captured here shows a Diwali campaign with a group of models in ethnic wear, a delivery-timing message and quick-link chips for Salwar Kameez, Lehengas and Indo-Western.

Cbazaar homepage header with search, category menu and a Diwali campaign banner with quick-link chips
The header pairs search and account tools with a menu that mixes occasions and garment types.

03 / The project

Wedding outfits, organized by garment

Under a short-video strip titled "Gram-Worthy Looks," a row of four icons links to a discount sale, express shipping, new arrivals and ready-made outfits. These give quick access to the shopping modes many visitors care about most: price, speed and ready-to-wear.

Next comes "Indian Wedding Outfits," a row of five tall image cards for Lehengas, Sarees, Salwar Kameez, Sherwanis and Kurta Pyjama. Women's and men's wedding wear sit side by side, which suits families shopping for several people attending the same event.

The "Gram-Worthy Looks" strip above this row uses tall video-style cards with view counters and the Cbazaar watermark. Each card features a single outfit, such as an embroidered anarkali suit, with a small product thumbnail and the outfit name, so social-style content links straight back to a product.

Service icons above an Indian Wedding Outfits row with cards for lehengas, sarees, salwar kameez, sherwanis and kurtas
Shortcut icons and a garment-by-garment row of wedding outfits for women and men.

04 / The project

Accessories for the complete look

Further down, the page offers a budget-led sarees block and a set of Rair collection tiles before moving to accessories. "Shaadi Essentials" sits on a soft pink panel and shows six square tiles: Earrings, Neck Jewellery, Head Jewellery, Hand Jewellery, Bags & Clutches and Footwear.

Below it, "Festive Highlights" gives four text buttons for Plus Size, Blouse, Pre-draped Sarees and Best Seller. These are lightweight links, but they surface sub-ranges that would otherwise be buried inside larger categories. Together, the two blocks help shoppers finish an outfit without going back to the main menu.

The sarees block uses one tall feature image with a large price-band label, while the Rair tiles use soft beige backgrounds and serif type for lehengas, salwar kameez and sarees. The change in styling helps each collection read as its own edit.

Shaadi Essentials tiles for jewelry, bags and footwear above Festive Highlights buttons
Accessory tiles and quick links help shoppers complete a wedding outfit.

05 / The project

Shopping by wedding event

Indian weddings span several events, each with its own dress code. "Pre Wedding Festivities" reflects this with a six-tile grid on a terracotta background: Wedding, Engagement, Haldi, Mehendi, Sangeet and Cocktail. Each tile shows a model in an outfit suited to that event, with the event name in large serif type.

This is one of the clearest examples of merchandising by occasion rather than by product type. A guest who knows only that they need something for a sangeet can start here instead of browsing every lehenga and kurta.

Pre Wedding Festivities grid with tiles for Wedding, Engagement, Haldi, Mehendi, Sangeet and Cocktail
Event-based tiles let shoppers browse by wedding function.

06 / The project

Curated themes and store assurances

"Themes - Our Personalized Selections" is a carousel of curated edits with a View All link. The visible cards cover custom-size Indian wedding outfits, black-tie wedding guest outfits, cocktail dresses for weddings, fast-delivery wedding outfits and fusion looks for a wedding reception. Each theme answers a specific shopper need, such as fit, dress code or delivery deadline.

Below the themes, the page shows a value-guarantee banner, a customer review carousel and an Instagram link, followed by three assurances: a wide selection, made-to-measure tailoring and on-time delivery for festive occasions. A long-form brand text block with category keyword links and a row of payment options, including cards, net banking, wallets, EMI and cash on delivery, close the page before the footer.

Themes carousel with curated edits such as custom-size wedding outfits and fusion reception looks
Curated theme edits group products around fit, dress code and delivery needs.

07 / The project

Why a custom build suits this catalog

Cbazaar's homepage cuts the same catalog in many ways: garment type, occasion, wedding event, budget, size, accessory type and curated theme. Custom development gives the business full control over these structures, the product data behind them and the way each landing page is assembled.

It also leaves room for fashion-specific needs such as made-to-measure options and festive delivery messaging, which the live site features prominently. For a brand planning a similar store, the key early decision is which shopping paths matter most to customers, because those paths shape the data model, navigation and homepage.

Questions about this project

What did Ackrolix build for Cbazaar?

Ackrolix's portfolio lists custom eCommerce development for Cbazaar, an online store for Indian fashion and ethnic wear for women, men and kids.

How does the Cbazaar store help shoppers find outfits?

The live site combines garment categories with occasion-based paths, including wedding outfits, wedding events such as haldi and sangeet, accessories, budget picks and curated themes.

Why choose custom development over a hosted platform?

A custom build gives full control over catalog structure, merchandising and fashion-specific features such as made-to-measure options, which helps when a store has many ways to browse a large range.

Does Ackrolix build eCommerce stores for fashion brands?

Yes. Ackrolix's portfolio includes fashion and ethnic wear stores built with custom development and on Shopify.

Prepared by Ackrolix Innovations from its development portfolio, pages 117. Project profile based on the documented service scope. About the team.

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